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WEEK 39 OPERATIONS REPORT
Published • Sep 23, 2026
39
Open the Week 39 report
Earlier weeksWeek 38Week 37Week 36
WEEK 38 SALES
Elder Mac own account • Monday to Sunday
UK
£51,901
▼ 9.6% WoW
2,587 units ▼ 6.8% WoW
Week 37: £57,431
£0£35k£70kElder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339Elder Mac, week 37: £57,431Elder Mac, week 38: £51,901£52kW27W33W38
Weeks 27 to 38, 2026
Elder Mac
US
$11,278
▼ 13.2% WoW
422 units ▼ 7.5% WoW
Week 37: $12,986
$0$10k$20kElder Mac, week 27: $0Elder Mac, week 28: $68Elder Mac, week 29: $886Elder Mac, week 30: $819Elder Mac, week 31: $796Elder Mac, week 32: $1,072Elder Mac, week 33: $2,733Elder Mac, week 34: $4,316Elder Mac, week 35: $7,545Elder Mac, week 36: $7,683Elder Mac, week 37: $12,986Elder Mac, week 38: $11,278$11kW27W33W38
Weeks 27 to 38, 2026
Elder Mac
HIGH LEVEL
Week 38 in five lines
  • Elder Mac UK sales £51,901 in week 38, down 9.6% on week 37.
  • Elder Mac US sales $11,278, down 13.2% on week 37.
  • UK own FBA is 65% in stock today and 93% once Batch 14 is sent in. US is 30% today and 94% after Batch 14 and the inbound shipment.
  • 5 UK FBA shipments totalling 28,534 units are with Burnside or on their way to Amazon.
  • Top UK line by units: Damp & Stain Block Spray, 500ml, 232 units. Top US line: Clear Gloss Flawless Lacquer Spray, 2 x 13.5fl. oz, 80 units.
UK in stock is 65% today and 93% once Batch 14 lands.
£0£35k£70kElder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339Elder Mac, week 37: £57,431Elder Mac, week 38: £51,901£52kW27W33W38
UK weekly sales 2026, Elder Mac
Elder Mac
113
SKUs in stock now, of 174
184
after Batch 14, of 198
↑ Up 71 SKUs with Batch 14, incl. new products
TOP 5 UK, WEEK 38
By units sold • Elder Mac
  • 1Damp & Stain Block Spray, 500ml232 units▼5%£2,782
  • 2Anti Mould Paint, 500ml218 units▲42%£3,484
  • 3Stain Blocker Spray, 400ml128 units▲97%£1,383
  • 4Radiator Spray Paint, 400ml91 units▼29%£1,091
  • 5Invisible Waterproof Sealer Spray, 600ml91 units▼16%£1,455
TOP 5 US, WEEK 38
By units sold • Elder Mac
  • 1Clear Gloss Flawless Lacquer Spray, 2 x 13.5fl. oz80 units▲3%$1,759
  • 2Clear Matte Flawless Lacquer Spray, 2 x 13.5 Fl Oz53 units▲29%$1,165
  • 3Paint & Varnish Stripper Spray, 2 x 500ml48 units▲26%$1,296
  • 4Clear Satin Flawless Lacquer Spray, 2 x 13.5 Fl Oz45 units▲7%$990
  • 5Clear Binding Primer 500ml31 units▼31%$620
Polar Reporting • built 23 Sep 2026, 13:04