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WEEK 37 OPERATIONS REPORT
Published • Sep 11, 2026
37
Open the Week 37 report
Earlier weeksWeek 36
WEEK 36 SALES
Pattern + Elder Mac • Monday to Sunday
UK
£90,786
▼ 9.8% WoW
4,424 units ▼ 10.9% WoW
Pattern £28,447
Elder Mac £62,339
Week 35: £100,657
£0£100k£200kPattern, week 1: £53,974Pattern, week 2: £76,763Pattern, week 3: £77,610Pattern, week 4: £72,796Pattern, week 5: £84,065Pattern, week 6: £87,188Pattern, week 7: £91,237Pattern, week 8: £87,483Pattern, week 9: £87,082Pattern, week 10: £101,039Pattern, week 11: £134,115Pattern, week 12: £128,903Pattern, week 13: £104,077Pattern, week 14: £114,786Pattern, week 15: £111,013Pattern, week 16: £98,137Pattern, week 17: £125,243Pattern, week 18: £122,052Pattern, week 19: £107,534Pattern, week 20: £92,682Pattern, week 21: £111,905Pattern, week 22: £102,604Pattern, week 23: £86,346Pattern, week 24: £86,385Pattern, week 25: £88,285Pattern, week 26: £117,816Pattern, week 27: £75,336Pattern, week 28: £70,892Pattern, week 29: £72,006Pattern, week 30: £61,357Pattern, week 31: £58,886Pattern, week 32: £57,579Pattern, week 33: £44,032Pattern, week 34: £42,356Pattern, week 35: £41,384Pattern, week 36: £28,447Elder Mac, week 1: £0Elder Mac, week 2: £0Elder Mac, week 3: £0Elder Mac, week 4: £0Elder Mac, week 5: £0Elder Mac, week 6: £0Elder Mac, week 7: £0Elder Mac, week 8: £0Elder Mac, week 9: £0Elder Mac, week 10: £0Elder Mac, week 11: £0Elder Mac, week 12: £0Elder Mac, week 13: £0Elder Mac, week 14: £0Elder Mac, week 15: £0Elder Mac, week 16: £0Elder Mac, week 17: £0Elder Mac, week 18: £0Elder Mac, week 19: £0Elder Mac, week 20: £0Elder Mac, week 21: £0Elder Mac, week 22: £0Elder Mac, week 23: £0Elder Mac, week 24: £0Elder Mac, week 25: £0Elder Mac, week 26: £0Elder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339£62k£28kW1W19W36
Weeks 1 to 36, 2026
PatternElder Mac
US
$14,999
▼ 7.5% WoW
543 units ▼ 4.6% WoW
Pattern $7,315
Elder Mac $7,683
Week 35: $16,221
$0$25k$50kPattern, week 1: $10,825Pattern, week 2: $22,071Pattern, week 3: $27,314Pattern, week 4: $38,698Pattern, week 5: $30,301Pattern, week 6: $18,241Pattern, week 7: $22,136Pattern, week 8: $22,068Pattern, week 9: $24,599Pattern, week 10: $26,684Pattern, week 11: $34,504Pattern, week 12: $34,813Pattern, week 13: $39,360Pattern, week 14: $47,816Pattern, week 15: $45,903Pattern, week 16: $43,006Pattern, week 17: $44,460Pattern, week 18: $48,834Pattern, week 19: $41,945Pattern, week 20: $38,922Pattern, week 21: $31,696Pattern, week 22: $27,593Pattern, week 23: $28,739Pattern, week 24: $21,802Pattern, week 25: $23,214Pattern, week 26: $27,112Pattern, week 27: $18,062Pattern, week 28: $17,072Pattern, week 29: $17,856Pattern, week 30: $14,843Pattern, week 31: $11,453Pattern, week 32: $10,840Pattern, week 33: $8,152Pattern, week 34: $7,767Pattern, week 35: $8,676Pattern, week 36: $7,315Elder Mac, week 1: $0Elder Mac, week 2: $0Elder Mac, week 3: $0Elder Mac, week 4: $0Elder Mac, week 5: $0Elder Mac, week 6: $0Elder Mac, week 7: $0Elder Mac, week 8: $0Elder Mac, week 9: $0Elder Mac, week 10: $0Elder Mac, week 11: $0Elder Mac, week 12: $0Elder Mac, week 13: $0Elder Mac, week 14: $0Elder Mac, week 15: $0Elder Mac, week 16: $0Elder Mac, week 17: $0Elder Mac, week 18: $0Elder Mac, week 19: $0Elder Mac, week 20: $0Elder Mac, week 21: $0Elder Mac, week 22: $0Elder Mac, week 23: $0Elder Mac, week 24: $0Elder Mac, week 25: $0Elder Mac, week 26: $0Elder Mac, week 27: $0Elder Mac, week 28: $68Elder Mac, week 29: $886Elder Mac, week 30: $819Elder Mac, week 31: $796Elder Mac, week 32: $1,072Elder Mac, week 33: $2,733Elder Mac, week 34: $4,316Elder Mac, week 35: $7,545Elder Mac, week 36: $7,683$8k$7kW1W19W36
Weeks 1 to 36, 2026
PatternElder Mac
HIGH LEVEL
Week 36 in five lines
  • UK sales £90,786 in week 36, down 9.8% on week 35. Elder Mac now carries 69% of UK sales.
  • US sales $14,999, down 7.5% on week 35.
  • UK own FBA is 65% in stock today and 91% once Batch 14 is sent in. US is 24% today and 94% after Batch 14 and the inbound shipment.
  • 3 UK FBA shipments totalling 6,499 units are with Burnside or on their way to Amazon.
  • Top UK line by units: Flawless Clear Lacquer Spray, 400ml, 244 units. Top US line: Garden Pressure Sprayer, 1.32 Gallons, 71 units.
UK in stock is 65% today and 91% once Batch 14 lands.
£0£100k£200kPattern, week 1: £53,974Pattern, week 2: £76,763Pattern, week 3: £77,610Pattern, week 4: £72,796Pattern, week 5: £84,065Pattern, week 6: £87,188Pattern, week 7: £91,237Pattern, week 8: £87,483Pattern, week 9: £87,082Pattern, week 10: £101,039Pattern, week 11: £134,115Pattern, week 12: £128,903Pattern, week 13: £104,077Pattern, week 14: £114,786Pattern, week 15: £111,013Pattern, week 16: £98,137Pattern, week 17: £125,243Pattern, week 18: £122,052Pattern, week 19: £107,534Pattern, week 20: £92,682Pattern, week 21: £111,905Pattern, week 22: £102,604Pattern, week 23: £86,346Pattern, week 24: £86,385Pattern, week 25: £88,285Pattern, week 26: £117,816Pattern, week 27: £75,336Pattern, week 28: £70,892Pattern, week 29: £72,006Pattern, week 30: £61,357Pattern, week 31: £58,886Pattern, week 32: £57,579Pattern, week 33: £44,032Pattern, week 34: £42,356Pattern, week 35: £41,384Pattern, week 36: £28,447Elder Mac, week 1: £0Elder Mac, week 2: £0Elder Mac, week 3: £0Elder Mac, week 4: £0Elder Mac, week 5: £0Elder Mac, week 6: £0Elder Mac, week 7: £0Elder Mac, week 8: £0Elder Mac, week 9: £0Elder Mac, week 10: £0Elder Mac, week 11: £0Elder Mac, week 12: £0Elder Mac, week 13: £0Elder Mac, week 14: £0Elder Mac, week 15: £0Elder Mac, week 16: £0Elder Mac, week 17: £0Elder Mac, week 18: £0Elder Mac, week 19: £0Elder Mac, week 20: £0Elder Mac, week 21: £0Elder Mac, week 22: £0Elder Mac, week 23: £0Elder Mac, week 24: £0Elder Mac, week 25: £0Elder Mac, week 26: £0Elder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339£62k£28kW1W19W36
UK weekly sales 2026
PatternElder Mac
113
SKUs in stock now, of 174
181
after Batch 14, of 198
↑ Up 68 SKUs with Batch 14, incl. new products
TOP 5 UK, WEEK 36
By units sold • Pattern + Elder Mac
  • 1Flawless Clear Lacquer Spray, 400ml244 units▼39%£2,926
  • 2Damp & Stain Block Spray, 500ml233 units▲37%£2,785
  • 3Anti Mould Paint, 500ml210 units▼21%£3,355
  • 4Leak Fix Waterproof Sealant Spray, 400ml192 units▲3%£2,715
  • 5All Surface Primer Spray Paint, 400ml128 units▼51%£1,407
TOP 5 US, WEEK 36
By units sold • Pattern + Elder Mac
  • 1Garden Pressure Sprayer, 1.32 Gallons71 units▼5%$1,889
  • 2Satin Black Direct to Rust Spray Paint, 2 x 13.5fl…51 units▼31%$1,121
  • 3Clear Gloss Flawless Lacquer Spray, 2 x 13.5fl. oz50 units▲6%$1,100
  • 4Clear Binding Primer, 17 Fl Oz47 units▲38%$940
  • 5Clear Matte Flawless Lacquer Spray, 2 x 13.5 Fl Oz30 units▲58%$660
Polar Reporting • built 11 Sep 2026, 15:02