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WEEK 43 OPERATIONS REPORT
Report date • Oct 23, 2026
43
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SELLER CENTRAL & EVENTURING
Amazon Status →
Inventory, FBA, account health, listings and eVenturing follow-ups
Daily refresh • owners, next steps and days open • unresolved work carries forward
WEEK 42 SALES
Elder Mac own account • Monday to Sunday
UK
£72,645
▼ 9.1% WoW
3,993 units ▼ 9.0% WoW
Week 41: £79,917
£0£40k£80kElder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339Elder Mac, week 37: £57,431Elder Mac, week 38: £51,901Elder Mac, week 39: £55,966Elder Mac, week 40: £63,944Elder Mac, week 41: £79,917Elder Mac, week 42: £72,645£73kW27W35W42
Weeks 27 to 42, 2026
Elder Mac
US
$12,101
▼ 13.4% WoW
447 units ▼ 19.7% WoW
Week 41: $13,980
$0$10k$20kElder Mac, week 27: $0Elder Mac, week 28: $68Elder Mac, week 29: $886Elder Mac, week 30: $819Elder Mac, week 31: $796Elder Mac, week 32: $1,072Elder Mac, week 33: $2,733Elder Mac, week 34: $4,316Elder Mac, week 35: $7,545Elder Mac, week 36: $7,683Elder Mac, week 37: $12,986Elder Mac, week 38: $11,278Elder Mac, week 39: $10,849Elder Mac, week 40: $10,834Elder Mac, week 41: $13,980Elder Mac, week 42: $12,101$12kW27W35W42
Weeks 27 to 42, 2026
Elder Mac
HIGH LEVEL
Week 42 in five lines
  • Elder Mac UK sales £72,645 in week 42, down 9.1% on week 41.
  • Elder Mac US sales $12,101, down 13.4% on week 41.
  • UK own FBA is 90% in stock today and 93% once Batch 14 is sent in. US is 34% today and 94% after Batch 14 and the inbound shipment.
  • 4 UK FBA shipments totalling 6,166 units are with Burnside or on their way to Amazon.
  • Top UK line by units: Anti Mould Paint, 500ml, 302 units. Top US line: Flawless Lacquer Spray, 2x400ml, 122 units.
UK in stock is 90% today and 93% once Batch 14 lands.
£0£40k£80kElder Mac, week 27: £364Elder Mac, week 28: £766Elder Mac, week 29: £12,258Elder Mac, week 30: £33,153Elder Mac, week 31: £36,196Elder Mac, week 32: £47,062Elder Mac, week 33: £55,914Elder Mac, week 34: £60,569Elder Mac, week 35: £59,274Elder Mac, week 36: £62,339Elder Mac, week 37: £57,431Elder Mac, week 38: £51,901Elder Mac, week 39: £55,966Elder Mac, week 40: £63,944Elder Mac, week 41: £79,917Elder Mac, week 42: £72,645£73kW27W35W42
UK weekly sales 2026, Elder Mac
Elder Mac
156
SKUs in stock now, of 174
184
after Batch 14, of 198
↑ Up 28 SKUs with Batch 14, incl. new products
TOP 5 UK, WEEK 42
By units sold • Elder Mac
  • 1Anti Mould Paint, 500ml302 units▲152%£4,829
  • 2Damp & Stain Block Spray, 500ml251 units▲2%£3,009
  • 3Flawless Lacquer Spray, 2x400ml240 units▲10%£2,878
  • 4All Surface Primer, 400ml195 units▲8%£2,143
  • 5Flawless Lacquer Spray, 400ml168 units▼9%£2,014
TOP 5 US, WEEK 42
By units sold • Elder Mac
  • 1Flawless Lacquer Spray, 2x400ml122 units▼8%$2,661
  • 2Flawless Lacquer Spray, 2x400ml39 units▼39%$858
  • 3Clear Binding Primer, 500ml33 units▼8%$660
  • 4Clear Lacquer Paint, 33 Fl Oz30 units▼19%$750
  • 5Paint & Varnish Stripper, 2x500ml25 units▼40%$675
Polar Reporting • built 2 Nov 2026, 10:30